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Not so elegant
Authored by: django on Mar 23, '07 09:48:07AM
Perhaps I'm in the minority with this, but I HATE seeing a link that says simply 'Click Here.' I ignore such links and I've had it drummed into me that those two words signify a major failure of design. 'Click Here' tells you nothing. In an email, of course, you can parse the destination based on the context, but I much prefer to see the full link, ugly though it may be. The full link tells me where I'm going and helps me judge the trustworthiness of the destination. Since I know most people probably prefer to hide the link (especially with often ridiculous dynamic links the break across multiple lines) I think it's better to encourage use of more informative link text such as "...read more about this story at the company's website."

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Try hovering
Authored by: googoo on Mar 23, '07 10:07:03AM

I dislike this type of link as well, but in the interest of completeness, I must point out that if you hover over a link in Mail.app, the URL appears in a yellow box. I do not know about the behavior of other E-mail programs (on Macs or elsewhere), though.

-Mark



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Not so elegant
Authored by: Dephex Twin on Mar 23, '07 12:20:29PM

I would recommend that you never trust a URL that is a link in an HTML email. Always only trust the URL that Mail tells you when you hover over the link. A malicious email could easily write http://www.citibank.com/ and make it a clickable link, but have the actual link lead you to http://banklogininfo-emporium.com/. I have seen this technique employed in many phishing emails.

In fact, I did right now in this very post! Did I just blow your mind?

---
"Knicks suck, Yankees suck, Mets suck..."
"...Krypton sucks"

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Not so elegant
Authored by: boxcarl on Mar 23, '07 08:56:20PM

Dude, you blew my mind so hard that now I've got the munchies. Hmm, I wonder what's at the Hut?



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