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Opt out of ad tracking on iOS 6 iOS devices
With iOS 6, you can choose to limit (though not entirely disable) ad tracking, by digging deep into settings. Go to Settings > General > About, then scroll down to the bottom and top on Advertising, then toggle Limit Ad Tracking to On.

There's a tiny Learn More link at the bottom of that screen, which explains that this uses a "non-permanent, non-personal, device identifier, that apps will use to give you more control over advertisers' ability to use tracking methods."

[kirkmc adds: I'm not entirely sure how effective it will be, as it's still in its infancy. But it can't hurt.]
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